The Challenge

Koi Health Solutions LLC required a systematic pre-launch campaign strategy and an effective cold outreach system. The solution needed to be tailored to different audience segments and funnel stages to maximize engagement before their official market entry.

The Strategy

The eMac Media Team developed a comprehensive pre-launch plan detailing audience targeting, messaging, and scheduling timelines. We created customized draft templates for cold outreach, follow-ups, and re-engagement campaigns. To ensure seamless execution, we established professional workflows utilizing HubSpot, Apollo, and ClickUp for precise project tracking and team coordination.

The Results

  • Documented Pre-Launch Strategy: Delivered a full roadmap mapping out specific targeting and messaging for the launch phase.

  • High-Conversion Templates: Provided tailored outreach assets designed to significantly improve open and reply rates.

  • Operational Efficiency: Successfully implemented project tracking systems and recommended a scalable CRM infrastructure for long-term growth.

Partner and Marketing Manager
eMac Media