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Digital PR Services

Digital PR That Earns Coverage, Links, and Rankings

We pitch your data, expertise, and story angles to journalists at publications your buyers already read. Every placement is built to deliver authoritative backlinks and organic visibility that keeps paying out long after the article goes live.

$50M+
Client Revenue Generated
291+
Campaigns Delivered
200+
Industries Served
Forbes
Why This Agency's Data Study Is Reshaping Industry Benchmarks
TechCrunch
Expert Commentary on the Future of Search
Entrepreneur
How Small Brands Are Competing for SERP Real Estate
Featured In Forbes TechCrunch Entrepreneur Business Insider Search Engine Journal HubSpot

Most PR Doesn't Touch Your Rankings. Ours Does.

If your current PR firm is still chasing print-era placements, your SEO team isn't seeing any lift from it. The links either don't exist or live on low-authority sites Google ignores. That gap between press coverage and pipeline impact is what most agencies leave sitting on the table.

Digital PR rewires the entire motion. Every pitch, story, and campaign we run has two jobs: earn coverage on domains with real authority, and drive the kind of brand visibility that turns into organic traffic month after month. The outputs look like press placements. The inputs look like search strategy.

Traditional PR Pitch anyone with a byline
Digital PR Target journalists on high-authority domains your buyers read
Traditional PR Measure success in clippings
Digital PR Measure links gained, referral traffic, rankings moved
Traditional PR Rely on press releases
Digital PR Build original data studies, expert commentary, and story angles journalists want
Traditional PR Report monthly on activity
Digital PR Report monthly on links, DR lift, and organic traffic from coverage

Every Lever That Actually Moves Digital PR

Full-service digital PR means more than pitching press releases. Here's the complete toolkit we deploy for every client engagement.

Media Outreach

We pitch story angles, data, and executive commentary to journalists covering your industry. Every pitch gets written for a specific reporter, not blasted through a database.

Data Studies & PR Assets

Original research, surveys, and trend reports that journalists actually want to cite. These are the flagship assets that earn coverage at scale across dozens of outlets.

Thought Leadership

Op-eds, podcast pitches, panel placements, and expert commentary in journalist queries. We position your executives as voices worth quoting.

Brand Mention Reclamation

Every month we hunt down unlinked mentions of your brand across the web and convert them into backlinks. Low effort on your side, high yield in your link profile.

Digital Newsroom

A dedicated newsroom page makes it easier for journalists to find your assets, executives, and company background. We build it, maintain it, and keep it journalist-ready.

Reputation Management

When negative results push positive placements off page one, we run campaigns to rebuild the SERP. No shady tactics, just more good content earning its own coverage.

DRIVE: Our Framework for Every Digital PR Campaign

Five phases that turn earned media from a guessing game into a predictable channel for authority, links, and organic growth.

01 / DISCOVER

Audit Current State

We map your existing brand visibility, backlink profile, and where competitors are earning coverage. Gaps worth closing surface first.

02 / RESEARCH

Target & Angle

We identify which publications are worth pitching, which journalists cover your space, and which story angles are most likely to land. Data-backed, not guesswork.

03 / IMPLEMENT

Pitch & Place

Pitches go out, assets get built, and outreach begins. We manage every reply, interview request, and follow-up through to publication.

04 / VALIDATE

Measure Impact

Every placement, link, referral click, and ranking change ties back to the campaign that earned it. Your monthly report shows what worked.

05 / EVOLVE

Refine & Scale

We double down on the angles, journalists, and story types producing the best coverage. Campaigns get sharper every month, not staler.

What Our Digital PR Work Has Produced

Real campaigns, real outlets, real results. We're happy to walk through the full case studies on a discovery call.

Tires Easy · Ecommerce
180+
New referring domains in 12 months

Earned placements across automotive, parenting, and lifestyle publications. Organic traffic grew alongside the link profile as rankings followed.

Falcon Construction · Regional Services
3x
Regional media mentions year over year

Targeted outreach to trade publications and local news outlets built Tampa-area authority. Local pack visibility climbed across priority service keywords.

BettingTop10 · High-Competition Vertical
DR 62
Domain Rating inside 18 months

Built authority in one of the most aggressive niches online through coverage in finance, sports, and lifestyle media. Competing with brands spending 10x as much.

Casino.com · Enterprise
40+
Tier-1 placements from one data study

Multi-year digital PR program anchored to original data studies and expert commentary. Each flagship asset kept earning links for a year or more after publication.

Digital PR Built by a Team That Thinks Like Search Strategists

Most PR agencies learned to do links last year. We've been tying coverage to rankings for a decade. Here's what you get that you won't get elsewhere.

  • Real journalist relationships The same reporter opens our emails because the last three pitches were worth their time. Quality beats volume every time.
  • Every placement tied to revenue impact Coverage for coverage's sake is someone else's business. Our reports connect each link to the ranking or pipeline lift it generated.
  • SEO, content, and outreach under one roof Your digital PR program benefits from every ranking insight our SEO team and link-building team pulls that month.
  • You own everything we produce Data reports, pitch libraries, media lists, and journalist relationships stay with you. No vendor lock-in, no black box.
  • Ten years of pattern recognition Founded in 2014 with clients across 200+ industries. We've seen what works in your vertical before we even take the call.

The Feedback That Matters Most

★★★★★

We'd been burned by two PR firms before finding eMac. Within six months we had placements in the trade publications we'd been trying to crack for three years. The difference is that they actually read the outlets before pitching them.

Marcus Chen
VP of Marketing, B2B SaaS
★★★★★

The monthly report tells me exactly which stories earned which links and how those links affected our rankings. I've never had that level of transparency from a PR agency, and I've worked with five of them.

Priya Raman
Head of Growth, Fintech
★★★★★

Their data studies get picked up everywhere. One piece we commissioned earned mentions in 40+ outlets and is still earning us backlinks more than a year after it went out. Best PR investment we've made.

Jordan Whitfield
Director of Communications, Ecommerce

Digital PR Questions, Answered

Traditional PR focuses on press releases, print media, and broadcast coverage with awareness as the goal. Digital PR uses the same relationship-driven pitching but optimizes for outcomes search engines reward. That means high-authority backlinks, branded mentions across respected domains, and coverage that sends qualified referral traffic. If a placement doesn't affect your pipeline or your organic rankings, we don't count it as a win.
First placements typically land within 30 to 60 days of kickoff. The ranking impact from the resulting links compounds over three to six months as Google re-crawls and re-evaluates the referring pages. Data studies and flagship assets often keep earning links for a year or more after publication, which is why we invest heavily in them upfront.
The right answer depends on your audience. For B2B SaaS we pitch industry publications, analyst blogs, and mainstream business media. For ecommerce we work with lifestyle, shopping, and vertical-specific outlets. For regulated industries we focus on trade press and reputable mainstream coverage. Our team builds a custom media list for every client based on where your buyers actually read.
No reputable agency can guarantee earned coverage, because journalists decide what runs. What we guarantee is the volume and quality of pitches, the research behind them, and the transparency of the reporting. Every client gets a monthly scorecard showing every pitch sent, every placement earned, and every link gained.
Monthly retainers vary based on the outlets you're targeting, the volume of outreach needed, and whether we're producing original data assets. Rather than quote a meaningless price range here, we'll scope it specifically to your goals on a discovery call. What's consistent: we don't work on commitments shorter than six months because digital PR doesn't produce a fair picture of itself in less time than that.
Yes. We regularly run digital PR programs for companies whose technical SEO and content live with another partner. Our team shares placement data, anchor text decisions, and link targets so everyone is pulling in the same direction. Many clients end up bringing more services in-house with us over time, but it's never required.
Link builders optimize for link count. We optimize for relationships, reputation, and rankings. The links we earn are byproducts of coverage that also drives referral traffic and brand equity. You can't buy that through a guest post outreach service, and Google has gotten much better at detecting the difference.
Both. Startups benefit from the brand authority digital PR builds during early growth stages, when a few well-placed stories can anchor the whole positioning. Established brands use it to maintain visibility and defend against newer competitors. The tactics adjust based on where you're starting from.
Let's Talk

Ready to See What Digital PR Can Do for Your Pipeline?

Tell us about your business and your goals. We'll come back with a custom plan, realistic timelines, and a clear view of what your first 90 days would look like.

  • A custom digital PR strategy mapped to your vertical and audience
  • Realistic placement targets, link projections, and timeline
  • Transparent pricing with no multi-year lock-ins
  • Response within one business day, every time